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Marketing

Our marketers bring customer insights and strategies to life through integrated marketing campaigns. They build and maintain our brand across all customer facing touch points.

The Marketing Team builds and supports the HSN brand through collaboration with the business and its relationships with external partners. HSN leverages the insights from the team to build engaging marketing campaigns that bring the HSN brand to life at all customer touch points... LEARN MORE

By using social media platforms, we are building an HSN community by engaging with our customers to learn about their shopping experiences as well as their preferences. Our goal is to attract and keep our customers coming back to shop with us by giving them what they want, when they want it and how they want it.

This Marketing team includes Brand Marketing, Customer Strategy and Analytics, Integrated Marketing, Public Relations and Digital Marketing.

Under the Marketing umbrella, our Creative team operates as HSN’s in-house creative “agency” composed of such positions as Copywriters, Art Directors, Photographers, UX Designers, and many more. This team utilizes their experiences and talents on everything from photo shoots, to writing creative content for digital, TV or our social platforms, as well designing our next programming guide.

Using HSN's brand assets and state-of-the-art equipment, this team works with many teams across the organization - Live TV, their fellow Marketing groups, Merchandising, Digital, as well as our external partners and celebrities to develop, create and implement the voice of our brand message across all of our platforms.

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